United States Southern Command ( Southcom ) Essay - 930 Words

United States Southern Command (SOUTHCOM) has been working to build regional and interagency partnerships to ensure the continued stability of the Western Hemisphere and the forward defense of the U.S. homeland for more than fifty years. U.S. Southern Command is responsible to the Secretary of Defense and the President of the United States for national security interests through roughly one half of this hemisphere – 31 countries, 16 dependencies and areas of special sovereignty, and approximately four hundred and sixty million people. SOUTHCOM’s area of responsibility includes the land mass of Latin America south of Mexico; the waters adjacent to Central and South America; and the Caribbean Sea. (United States Southern Commamd n.d.) SOUTHCOM priorities are: (1) Countering Transnational Organized Crime; (2) Counterterrorism; (3) Building Partner Capacity; (4) Contingency Response; (5) Detainee Operations. SOUTHCOM missions are carried out by its component commands: (1) U.S. Army South; (2) 12th Air Force (AF South); (3) U.S. Marine Corps Forces South; (4) U.S. Naval Forces Southern Command; (5) Special Operations Command South; (6) Joint Task Force Bravo, Soto Cano Air Base; (7) Joint Task Force Guantanamo; and (8) Joint Interagency Task Force South. (114th Congress Senate Armed Services Committee 2016) While SOUTHCOM and local counties working towards cooperating on an equal basis, sharing best practices in the region can produce much greater transitory effects inShow MoreRelatedNur Misuari – Founding Leader and Chairman of the Central Committee of the Moro National Liberation Front (Mnlf)5464 Words   |  22 PagesMuslim (which later was changed to Mindanao) Independence Movement (MIM), that sought to form a state comprising the contiguous southern portion of the Philippine Archipelago. Its manifesto accused the Philippine government of pursuing a policy of â€Å"extermination† of the Muslims and made â€Å"manifest to the whole world its desire to secede from the Republic of the Philippines, in order to establish an Islamic State.† Nur Misuari, who was then an organizer and moving spirit of the Philippine Muslim NationalistRead MoreRp-Us Visiting Forces Agreement12890 Words   |  52 PagesINTRODUCTION The United States and the Republic of the Philippines maintain close ties based upon the U.S.- Philippines Mutual Defense Treaty, the period of U.S. colonization, common strategic and economic interests, and shared democratic values. The United States long maintained sizable naval and air forces bases in the country. Although the Philippine Senate voted against U.S. wishes to close American military installations in 1992, bilateral security cooperation resumed following territorial

Inbound Marketing - 1193 Words

uHubSpot: Inbound Marketing and Web 2.0 By Ashna Bali 1) According to HubSpot, the rules of marketing have changed in the sense of the way that businesses approach or reach out to their customers. HubSpot believes in tapping into technology and Internet for marketing businesses and products by using Web 2.0 tools and methods such as blogging software, social media and search engine optimization. The CEO of HubSpot, Brian Halligan, believes that the traditional â€Å"outward† methods of marketing are seen by potential customers as an interruption in their lives (For example, advertisements on TV while watching your favorite show) and society is getting better at blocking out such interruptions. Therefore, the impact of such marketing is†¦show more content†¦However, the Small Business Owners have a higher churn rate and derive much of their value from HubSpot in the first few months as a customer and tend to cancel their subscription after that. Therefore, they are not long-term customers for HubSpot. CLV Calculation | OO | MM | B2B | B2C | Churn rate | 4.3% | 3.2% | 3.3% | 6% | Consumer lifetime in months | 23.26 | 31.25 | 30.3 | 16.67 | Acquisition Cost | 1000 | 5000 | - | - | Monthly profit | $250 | $500 | | | Customer lifetime value | $4815 | $10625 | | | After calculating the CLV we can clearly see that the value of the Marketing Professional Customer ($10625) is more than double that of the Small Business Owner customer ($4815) and therefore HubSpot should prioritize their marketing efforts towards the marketing professionals. Even though the acquisition cost of the Marketing Professional customer is pretty high, their churn rate is quite low and their Customer Lifetime Value (CLV) is very high which makes them more valuable in the end. Also B2B customers derive more value from Inbound marketing as compared to B2C customers. Also, they have a lower churn rate. So, HubSpot should definitely use more resources towards and pay more attention to B2B and MM customers . 3) Yes, according to me HubSpot should continue to practice what they preach and engage in inbound marketing alone. How can theyShow MoreRelatedInbound Marketing6115 Words   |  25 Pages9-509-049 REV: MAY 28, 2009 THOMAS STEENBURGH JILL AVERY NASEEM DAHOD HubSpot: Inbound Marketing and Web 2.0 None of [the old rules of marketing] are true anymore. The Web has transformed the rules, and you must transform your marketing to make the most of the Web-enabled marketplace of ideas. — David Meerman Scott, author of The New Rules of Marketing and PR Business was good at HubSpot. Founders Brian Halligan and Dharmesh Shah were thrilled with the progress their young company had madeRead MoreOutbound Marketing And Inbound Marketing1362 Words   |  6 Pagesoutbound marketing and inbound marketing. Take some time and explore the Internet, then, in your discussion forum entry, describe both outbound and inbound marketing approaches. Then provide two real examples of both. Include the URLs of your examples. Outbound Marketing is a business strategy that is used to advertise it product and services to target the consumer whether they are interested or not. Outbound marketing is known as Traditional Marketing. As time went on outbound marketing has beenRead MoreBusiness At Inbound Marketing Firm Hubspot1228 Words   |  5 Pagesbusiness at inbound marketing firm HubSpot was good, but founders Brian Halligan and Dharmesh Shah has come to realize that their business is at a crucial juncture (Steenburgh, Avery Dahod, 2014). In order to continue on the path of growth, Brian Halligan and Dharmesh Shah must make some decisions regarding the direction of their company. To achieve the company’s goals of growth acceleration and maximum profit, HubSpot realizes they need to overcome a few challenges inbound marketing presents. Read MoreHubspot: Inbound Marketing and Web 2.01330 Words   |  6 PagesCase 3: HubSpot: Inbound Marketing and Web 2.0 HubSpot is a dynamic and promising startup that has recently reached its 1,000 customer milestone. The company, led by founders Brian Halligan and Dharmesh Shah, offers an intuitive and easy-to-use marketing software that acts as a tool for customers to spearhead their ‘inbound marketing’ campaigns. The company is an evangelist of ‘inbound marketing’ where companies try to pull prospective customers toward a business and its products through the useRead MoreProtecting Your Reputation Through Inbound Marketing910 Words   |  4 PagesProtecting your Reputation through Inbound Marketing As a business, your reputation is one of the most important things that you have. 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ThisRead MoreIntegration Assignment : Company Overview And Strategy Essay960 Words   |  4 Pagesand Strategy Company Overview Hubspot Incorporated was founded by Dharmesh Shah and Brian Halligan in 2006 after they graduated from MIT. Based in Cambridge, Massachusetts, HubSpot’s goal is to create a new form of online marketing and advertising. In providing new marketing strategies to companies, HubSpot leads a change in providing advertisements that online users not only find interesting, but also relevant and pleasant (Our Story). With 1,157 full-time employees (Form 10K), HubSpot intendsRead MoreJapans Economic Efforts After the Earthquake and Tsunami of 20111146 Words   |  5 PagesMarketing Japan: Towards a Better Future In the month of March 2011, Japan was struck hard by a natural disaster. This earthquake was known as the â€Å"Great East Japan Earthquake† which caused a tsunami (Euromonitor, 2013). Tourism in Japan was at a standstill for about year until 2012. 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The Significance Of The Philadelphia Convention Free Essays

Despite its comparatively condensed existence, America has swiftly scaled the summit of world power. This could not have been accomplished without the written constitution that was drawn up at the legendary Philadelphia convention. The convention was a secretive gathering, which brought together representatives of twelve of the thirteen states for the â€Å"sole and express purpose of revising the articles of confederation†. We will write a custom essay sample on The Significance Of The Philadelphia Convention or any similar topic only for you Order Now It began in May 1787, having been proposed the previous year at an assembly in which five states took part. Fifty-five state representatives took part, although there were rarely more than thirty-five at any one session. It was held in the State House at Philadelphia; â€Å"the city of brotherly love†, an appropriate location for the establishment of the new America. The delegates worked in small groups, six days a week, five to six hours a day, under the experienced gaze of presiding officer George Washington. After four months of exhausting talks, the delegates emerged having drawn up a completely rewritten constitution that now required ratification from nine states to come into effect. Removal of British rule had left America without an effective government. Although the articles of confederation had been devised to replace the British government in America, they were â€Å"nothing more than a treaty of amity, of commerce and of alliance between independent and sovereign states. It was soon apparent that the articles were unable to adequately overcome the problems that arose. Many leading figures became anxious over this issue and the need for reconsideration ensued. The convention acknowledged this and allowed the opportunity for the most prominent figures in America to rectify the predicament. In early post-independent America, many unforeseen difficulties had occurred. Disputes over trade routes and in particular war debt repayment had materialised due to separate state government. Between 1785 and 1786 seven states had issued paper money, which quickly became worthless, to repay their debts. In certain states, creditors were even compelled to accept the paper money. The central government had to rely on state generosity for its funds and authority, and a unanimous vote if key decisions were to be passed, which did not function satisfactorily due to self-interest. This rendered America as a mere collection of isolated states, vulnerable to attack by natives or rival colonists. The disjointed effort of states to solve their individual problems was becoming worryingly uncoordinated. The short-term trigger of Shays†s rebellion embodied these flaws. Massachusetts had raised taxes to repay its debts, and this hit the poor (who were already struggling in the aftermath of the war of independence) hard. Daniel Shays†s, a discontented war veteran turned farmer, led a mob consisting of over one thousand equally dissatisfied farmers in an assault on the Springfield armoury. Although easy put down, the incident had caused widespread concern over America†s weaknesses, resulting in the necessity for the convention and the changes it would incur. America†s problems in the mid 1780†³s stemmed from an inadequate central government. Due to a lack of control over states and individuals, congress was incapable to regulate America†s economy sufficiently, neither was it empowered to effectively defend not only its territory but also the rights of the individual. Thus the convention was significant as it intended to address the causes of these problems, not the symptoms. Thomas Jefferson, though absent from the convention serving as an envoy to France, played his part. He famously assigned the description â€Å"an assembly of demi-gods† to the gathering. Although this may not have been entirely appropriate, the delegates were certainly formidable; among their number such legends as Franklin, Hamilton, Madison and Washington were to be found. The extensive reputations and abilities of these men are tribute to the importance and prominence of the convention. The collective qualities of the convention also included diversity; there were federalists and anti-federalists, speakers and listeners, idealists and realists. Most of the delegates were comparatively young like James Madison; the average age was forty-four, but there remained ample room for experience in the form of Benjamin Franklin among others. George Washington played a substantial role at the convention. Being revered Commander-in-Chief of the victorious American army during the war of independence augmented his already impressive national stature. He commanded colossal respect over his fellow Americans, demonstrated by his immediate and unanimous election as presiding officer at the convention. He applied this influence wisely, quickly settling disputes and safeguarding America†s best interests while maintaining the atmosphere of goodwill. As a fledgling nation, divided into states and possessing only a loose political system, America was in need of a formal and comprehensive but flexible and durable document under which it was to be run. The convention recognised this fact and accordingly created the Constitution of the United States. The constitution compromised the authority of state and federal governments; for every branch of federal government there was a corresponding arm of each states† government. The constitution also handed supreme power to the central government; the right of individual states to make treaties, coin money, declare war or maintain an army and it required approval from the federal government over regulation of trade. Federal law took precedence, and congress now had sufficient power over taxes, defence, commerce and legislation. The supreme federal court also had the power to overrule the decisions made by state judiciaries, although states still retained everyday management of their legal systems. Although the federal government now had supreme power and authority over important areas such as defence, it was generally perceived that the states would be predominant in organising and managing themselves, albeit under the supervision of the federal government. It was also necessary to compromise over the issue of state representation. To satisfy both larger and smaller states, the house of representatives was to be based upon a system of proportional representation while each state would be equally represented in the senate. These concessions were acceptable to both small states such as New Jersey and larger states like Virginia and thus one of the most frequently debated issues of the convention was settled. The constitution created a sufficiently robust federal government that was now able to rectify the previous difficulties over taxes, debts, security, law and the economy. Although the American system was now comparatively democratic, it was not excessively so; only one-in-six adult males could vote so the fears of democracy arriving too abruptly were allayed. Both state and federal governments were to be deftly balanced. Each branch of government was responsible for regulating the others and could never possess a dominance of authority. For example, the president could make most key decisions, but could be overruled by the senate if the vote was adequate. He possessed much authority but due to the democratic method by which he was elected, it was unlikely that he would abuse it and congress were able to remove him if it proved necessary. Thus the constitution was also engineered to avoid its abuse and ensure that no section of America†s government could grow too powerful. America†s future as a viable nation hung in the balance following its political severance from Britain. Its governmental system was previously untried and thus susceptible to defects. The situation in the North American continent was potentially a very difficult one. There were huge expanses of land mainly to the east still under contention from Indians, the French and the Spanish. Europe was undergoing a great many changes; consequently America†s links with Europe would possibly be compromised. Thus America needed a strong position with which to confront forthcoming problems, and the new constitution provided this. How to cite The Significance Of The Philadelphia Convention, Essay examples

Information Security Privacy Issues in Cloud Computing

Question: Discuss about theInformation Security for Privacy Issues in Cloud Computing. Answer: Brief Supportive Description about Future Generation Computer System According to the context of the report the chosen topic for analysing the impact of the information security system is: security and privacy issues in cloud computing. In contrast with this topic, this report is elaborating the review of one article: Future Generation Computer System. Challenges In contrast with the issues of security within cloud computing characteristics of singular infrastructure of cloud base there are several distinguishable security threats and challenged involved within the system (Beloglazovet al. 2012). These are mainly concerned with the software, hardware and data resources. These challenges introduced by cloud computing should be resolved in order to get an effective and secured system set up. Problems There are three core areas to be concerned about: security of hardware, software and data. Security perspectives of these three are discussed with respect to the virtual level, application level and physical level (Zissis and Lekkas 2012). These are not secured enough with the cloud computing base as there are several security issues within the system. These problems are discussed as follows: Level Service level Users Security requirements Threats Application level SaaS End client sends signal to the cloud provider who is accountable for that usages of the cloud Privacy set up in multitenant environment Data protection Software security Interception Interruption of data Privacy breaches Session hijacking Virtual level PaaS Developer is the user here. The moderator applies for deploying the software Access control Security of the applications Security of data Modification of the software Interrupt detection of software Impersonation Physical level Physical Datacenter Owners are user here Network protection Reliability of the hardware Protection of the network resources DDOS Flooding of the connection Theft of the hardware Natural disasters Figure 1: Categorization of threats in cloud computing (Source: Garg et al. 2013, pp-1012) Relevant Technologies There are several technologies as well as service models within cloud-based system. These are: SaaS, IaaS, PaaS, big data analytics, Disaster recovery technologies etc. In case of IaaS, the consumer has control over the operating system and storage (Dinhet al. 2013). In case of PaaS, the consumer has the capability to deploy into the cloud base. In case of SaaS, the consumer can use the providers application. Applications of the Technologies IaaS allows the automated deployment of servers. PaaS allows increment of developer productivity ad SaaS replaces tradition on- device software and the application of other technologies are discussed as follows: IaaS and PaaS: The option of using IaaS based cloud model the companies can safe a huge amount of money on pay- per- use policy (Garget al. 2013). This can helps in managing the IT infrastructure. In case of the PaaS, it also helps to reduce the time used for operating any application. The main application of PaaS is that it offers the consumer to deploy the platform of cloud. Figure 2: IaaS and PaaS (source: Fernandoet al.2013, pp- 84) Hybrid and private cloud: Among all the cloud based application most of the organizations are willing to use the public cloud in order to improvise their organizational structure (Li et al. 2013). However, in case of development and test this aspect may be of limited to time. In this scenario, application of hybrid cloud can be improvise he situation. Big data analytics: Most effective application of the cloud computing is that, it can store both the structured and unstructured data within the cloud. This aspect affects the storage capability of the system used in business operations as well as for daily usages (Zissis and Lekkas 2012). The excess amount of stored data about the customers as well as about the products they have to manufacture and sell in the competitive market. In addition to this, social media also take advantage while storing user data in to the cloud. Figure 3: Big Data (Source: Li et al. 2013, pp- 131) Disaster recovery (SAN to SAN, hot site DR): Cloud based system is the most effective in recovering any lost or corrupted data within the information system (Fernando et al. 2013). Cloud based system provides cost effectiveness in providing the disaster recovery solutions. The cloud based systems uses SAN- to- SAN replication and hot site DR are used as technological backups. Clarify Vague Areas In the concerned paper, the applications of relevant technologies are not elaborated properly. There are various technologies and service models that are being used explicitly in cloud computing. These are big data analytics, disaster recovery technologies, IaaS, SaaS, PaaS etc. several applications of these technologies are discussed previously in the part of application of technologies used in cloud computing. In addition to this, there are several advantages of these technologies. These are explained as follows: Advantages of Big data: Big data analytics is such a platform that can store numerous numbers of data (Erl et al. 2013). It improvises the capability of the storage cloud base. Advantages of IaaS, PaaS and SaaS: IaaS provides the capability to the customer for accessing the storage, networks etc (Dinh et al. 2013). PaaS provides the consumer to be capable of deploying the software platform and SaaS provides the consumer to run the applications within the cloud infrastructure. Advantages of disaster recovery technologies: SAN-to-SAN and hot site DR are two technologies that provides the capability of recovering the lost and corrupted data to the cloud computing (Beloglazov et al. 2012). This aspect makes the cloud computing more advantageous in comparison with other technological advancements. Advantages of hybrid and private cloud: Hybrid and private cloud ensures the consumers a chance to share their data publically and make their information system more compatible with the evolving situations. Research Questions What are security threats related to cloud computing? What are the key reasons of Security and Privacy Issue in Cloud Computing? What are the Relevant Technologies and Applications available in cloud computing? References Beloglazov, A., Abawajy, J. and Buyya, R., 2012. Energy-aware resource allocation heuristics for efficient management of data centers for cloud computing.Future generation computer systems,28(5), pp.755-768. Dinh, H.T., Lee, C., Niyato, D. and Wang, P., 2013. A survey of mobile cloud computing: architecture, applications, and approaches.Wireless communications and mobile computing,13(18), pp.1587-1611. Erl, T., Puttini, R. and Mahmood, Z., 2013.Cloud computing: concepts, technology, architecture.Pearson Education. Fernando, N., Loke, S.W. and Rahayu, W., 2013. Mobile cloud computing: A survey.Future Generation Computer Systems,29(1), pp.84-106. Garg, S.K., Versteeg, S. and Buyya, R., 2013. A framework for ranking of cloud computing services.Future Generation Computer Systems,29(4), pp.1012-1023. Li, M., Yu, S., Zheng, Y., Ren, K. and Lou, W., 2013. Scalable and secure sharing of personal health records in cloud computing using attribute-based encryption.IEEE transactions on parallel and distributed systems,24(1), pp.131-143. Rittinghouse, J.W. and Ransome, J.F., 2016.Cloud computing: implementation, management, and security.CRC press. Zissis, D. and Lekkas, D. 2012.Future Generation Computer Systems. [online] Ac.els-cdn.com. Available at: https://ac.els-cdn.com/S0167739X10002554/1-s2.0-S0167739X10002554-main.pdf?_tid=1725d6d4-7cd6-11e6-a141-00000aacb35dacdnat=1474117143_bc37784043211990c3f525d06cbc35d7 [Accessed 17 Sep. 2016].

The Pearl - Kinos Character Essays - The Pearl, Cinema Of Mexico

The Pearl - Kino's Character Kino, a poor Indian fisherman, lives on the Gulf of California with his wife Juana and son Coyotito. Their simple hut is made of brush, and the couple sleeps on mats thrown on the dirt floor, while Coyotito sleeps in a hanging box. Like others in their poor village, they depend on nature for survival. As The Pearl begins, dawn is breaking. Kino watches the sun rise and listens to the sounds of the morning. But within moments, a dangerous situation develops. A poisonous scorpion stings Coyotito, Kino's infant son, and the baby's screams draw people from all over the village. Juana insists that the doctor be called, but Kino knows the physician is Spanish and considers himself above treating poor Indians. This does not satisfy Juana, who announces that if the doctor will not come to the village, then they will go to his house. But the doctor refuses to treat Coyotito because Kino is too poor. Later that day, while Kino and Juana are fishing in the Gulf, Kino finds an enormous pearl and cries out in joy. He believes the pearl will make him rich and enable him to provide security for his family. But Kino discovers otherwise. The pearl stirs envy in the villagers, and that night Kino is attacked in his hut by a thief. The following day, he tries to sell the pearl to buyers in town, but he is offered only a small amount of money for it. The buyers all work for the same man. They know the pearl is worth a fortune but hope to buy it cheaply by pretending that it is worth little. Kino says he will sell his pearl in the capital city, where he believes he will get a fair price. This amazes the villagers because Kino has never traveled so far. After dark that evening, Kino is attacked again. Juana is sure the pearl is evil and will destroy the family. During the night, she quietly removes it from the spot where Kino has hidden it and tries to throw it back into the ocean. He stops her before she succeeds and beats her for trying. As he returns to the hut, Kino is attacked again, this time by two men. He kills one of them, and the other escapes. Because of the killing, Kino knows that he will be hunted as a murderer. As a result, he and Juana must leave the village the next morning. However, before they can escape their canoe is destroyed and their hut is burned. They hide until the next night in the hut of Kino's brother, Juan Tomas. The following evening, Kino and Juana begin their journey to the capital. Soon they realize they are being followed by three people, so they flee up the mountain and hide in a small cave. Their followers set camp in a clearing just below the cave. Kino decides the only way to survive is for him to kill the person on guard, take his rifle, and kill the other two, who are sleeping. Kino goes to the followers' camp and is about to attack them when his son Coyotito cries out. Kino knows that he must act immediately upon his enemies, but he is a second too late and one of them shoots toward the cave. There is a struggle and Kino kills all three of his enemies. The earlier shot has killed Coyotito. The following afternoon the villagers witness the return of Kino and Juana, carrying the rifle and their dead child. Without a word to anyone, they walk through the village to the shore. Kino lays down the rifle, takes out the pearl, and throws it into the sea. It is difficult to get to know the characters in The Pearl in the same way you might get to know the characters in other novels. They say very little, and you see them in few situations. Their actions seem to be based more on ancient habits than on free choice. Like in one of his other books that I have reed, Of Mice and Men, the characters were not developed thoroughly and stood as more of

Defective Verbs in Spanish

Defective Verbs in Spanish The term defective verb (verbo defectivo) is applied to at least three types of verbs in Spanish: 1. Verbs that logically are conjugated in the third person only. These verbs, sometimes known as impersonal verbs, are the verbs of weather and natural phenomena, such as amanecer (to dawn), anochecer (to get dark), helar (to freeze), granizar (to hail), llover (to rain), nevar (to snow), relampaguear (to flash lightning) and tronar (to thunder). Occasionally, you may see or hear these verbs used in a personal or figurative sense in other than the third person, although such usage is quite rare. If one were, for example, anthropomorphizing Mother Nature and she were speaking in the first person, it would be more common to use an expression such as hago nieve (literally, I make snow) rather than coining a first-person construction of nevar. 2. Verbs where certain forms of conjugation dont exist. Spanish has a handful of verbs that some authorities indicate dont exist in all conjugations, although there is no apparent logical reason why they wouldnt. The most common of these is abolir (to abolish), which some grammar guides and dictionaries say is conjugated only in forms where the suffix begins with -i. (The illegitimate forms include most present-tense conjugations and some commands.) Thus, for example, according to these authorities, abolimos (we abolish) is a legitimate conjugation, but abolo (I abolish) is not. These days, however, the full conjugation of abolir is recognized by the Royal Spanish Academy, so theres no real need to avoid using any particular conjugated form. Three other verbs that supposedly arent conjugated without endings beginning with -i are agredir (to attack), balbucir (to babble), and blandir (to brandish). Additionally, a handful of uncommon verbs are used rarely, if at all, in forms other than the infinitive and past participle; these include aterirse (to be freezing stiff), despavorir (to be terrified), desolar (to destroy) and empedernir (to petrify). Finally, soler (a verb that has no direct equivalent in English but is roughly translated as to be usually) is not conjugated in the conditional, future and (according to some authorities) preterite tenses. 3. Verbs such as gustar that frequently are used in the third person followed by the verbs subject and preceded by an object. Gustar is used in sentences such as me gustan las manzanas for I like apples; typically the word that is the subject in the English translation becomes the indirect object of the Spanish verb. Other verbs that are usually used in the same way include doler (to cause pain), encantar (to enchant), faltar (to be insufficient), importar (to matter), parecer (to seem), quedar (to remain) and sorprender (to surprise). These verbs arent true defective verbs, because they exist in all conjugations, even though they are most common in the third person. The way they are used also doesnt seem to be particularly unusual to native Spanish speakers; they tend initially to be confusing to English speakers learning Spanish because of the way they are translated.

Mobile IP Technology Case Study Example | Topics and Well Written Essays - 500 words

Mobile IP Technology - Case Study Example Mobile IP is most useful in environments where 'mobility is desired and the traditional land line dial-in model or DHCP do not provide adequate solutions for the needs of the users' If it is necessary or desirable for a user to maintain a single address while they transition between networks and network media, Mobile IP can provide them with this ability; Generally, Mobile IP is most useful in environments where a wireless technology is being utilized (CISCO, 2006). On the other hand, it has been proved that Mobile IP is most often found in 'wireless WAN environments where users need to carry their mobile devices across multiple LANs with different IP addresses' (Mobile IP, 2006). According to Chen (2006) Mobile IP is 'a newly defined protocol which supports mobile users but also is compatible with the current IP; it is still in the process of being standardized, and there are still many items that need to be worked on and enhanced, such as the security issue and the routing issue'. The use of Mobile IP in the modern IT market cannot be denied.

Environmental Impact of Products Essay Example | Topics and Well Written Essays - 1250 words

Environmental Impact of Products - Essay Example Their examples can be used to show how companies had to change their products and their processes in order to become more environmentally friendly. Environmental degradation has become a very important topic for the world today watchdog groups as well as concerned bodies focus on various ways and means in which they can force giant companies to help the environment rather than harm it (Green, 2005). Government regulation, think tank pressure, as well as the opinions of various consumer groups, can force companies to become friendlier towards the environment (Schulte, 2006). Undoubtedly, human activities including the actions taken by corporations have had a visible impact on the global environment and this has been noted by the scientific community at large. While the government can make laws to regulate a bare minimum to be done by corporations, consumers have to ensure that they do not support those companies which are hurting the environment (VonAncken, 2006). Consumers who have access to vast amounts of information about the companies they make purchases from can demand that the brands or businesses which they support behave ethically and show their responsibility for not hurting the environment. Organisations have to show that they are ethical producers since consumer wish to be ethical themselves and may make the purchase decisions based on knowing if the company is helping the environment rather than hurting it (Ethical Consumer, 2006). By being friendly to the environment, companies such as Apple and Cadbury Schweppes are helping their shareholders and investors (Phillips, 2003). Through the scientific developments in recycling, proper water conservation, and more efficient technologies for generating energy, individuals and companies have made great advances in becoming more environmentally responsible. At the same time, these efforts fall short of what will be needed in the world for sustained long-term prosperity.

Depression in adolescents Essay Example | Topics and Well Written Essays - 2000 words

Depression in adolescents - Essay Example Some researchers have suggested that "even among psychiatrists . . . the extent of the disability caused by depression is vastly underestimated." (Empfield, 2001) Further, it is logical to argue that "major depression causes more long-term human misery than any other single disease." (Empfield, 2001) Diagnosing and treating such a disease as early as possible in an individual's life may enable it to be effectively eradicated for their later years. While some early childhood depression does occur, the condition mainly appears in the teenage years. It will remain with the patient, become episodic or cause drastic symptoms such as suicide if it is left untreated. The causes of depression in general are still somewhat controversial within the medical community: situational and biological theories often conflict, while those that argue for a situational and biological cause are perhaps gaining ground. The physical features of the brain of person suffering from depression/who are liable to depression. As Cynthia Haines puts it, "there is absolute proof that people suffering from depression have changes in their brains . . . the hippocampus, a part of the brain that is vital to the storage of memories, is small in those people." (Haines, 2005) A smaller hippocampus has less serotonin receptors, and it appears that serotonin is important for the brain to communicate with the body, as well as a regulator of mood. A lack of serotonin appears to cause depression. There are also genetic causes of depression, or at least the propensity to become depressed seems to run in families. As Haines (2005) puts it, "children, siblings and parents of people with severe depression are much more likely to suffer from depression than are members of the general population." However, despite current searching, scientists have yet to discover the gene that may cause depression. (Alpert, 2005) The fact that both psychosocial and biological factors cause and maintain depression seems accepted, but the exact manner in which they combine is not certain. One reason that teenagers appear to suffer from more depression than other groups may be the 'quality of life' estimates that individuals constantly make. As Miller et al (2005) suggest, "quality of life reflects the patient's overall perceived satisfaction or quality. . . ". Teenagers often have a much lower perception of their lives than other age-groups, due to the physical, emotional, psychological and economic changes that are occurring to them. Teenage depression may express itself in different ways than adult depression. Thus teenagers may exhibit "additional psychiatric disorders, such as behavior disorders or substance abuse problems." (www.focusus.com) Often these additional symptoms seem to swamp the signs of depression and so the teenager may be treated (and/or disciplined) for the symptoms of depression when in fact the cause is not looked at. Thus a teenager who is suffering from depression may drink alcohol excessively, indulge in highly risky behavior or take drugs. These acts will be more visible than the underlying depression, and so are easier to latch onto for parents, school authorities and the police. Another complication is the fact that parents need to be able to identify the

Causes of Different Country Rates of Development

Causes of Different Country Rates of Development Kaitlyn Kanaly Guns, Germs, and Steel Summary In Guns, Germs, and Steel, Jared Diamond is trying to answer his friend, Yali’s, question. Yali asked Diamond in New Guinea, â€Å"Why is it that you white people developed so much cargo, but we black people had little cargo of our own?† (Diamond, 1998, p. 14). Yali was referring to all of the different advantages certain societies had that resulted in prosperous populations, while others failed. Diamond centers Guns, Germs, and Steel around answering Yali’s question. Throughout the semester, we were set out to define the â€Å"big idea† of each chapter individually. The first half of this book’s â€Å"big idea† is to show how food production, domesticating plants and animals, and most importantly, how geography itself are the main factors that determined which societies became more powerful than another. Diamond supports his thesis through evidence that he reveals in each chapter. Diamond’s search for an answer to Yali’s question started off by looking at the biology of when and how the first humans evolved. Then, he concentrated on more specific societies to further support his research. During his research, Diamond still could not explain why Eurasia became the most advanced continent even though Africa had a head start. What Diamond came to find out, however, is that a society is not successful because of the color of one’s skin or how intelligent one may or may not be, but it is the geography that allows a society to either flourish or diminish. To further defend his geographic explanation, Diamond suggests that the events that took place on the Chatham Islands was, in fact, due to a geographic stand point of the Maori and Moriori people. The technologically advanced Maori society successfully conquered the considerably weaker Moriori society. Further justifying this explanation, he points out that race could not have been a factor between these two groups because the two cultures had come from the same origin and were just separated within an unmindful time frame. Diamond also looked at factors, other than genetics, that determined the differences between the two societies. He then concluded that the Moriori were unable to provide an abundance of food due to the cold climate. The lack of food put the Moriori at a disadvantage because their society was significantly weaker than the Maori’s. Aside from the production of food, the Maori people were advanced in other areas that were not possible for the Moriori because o f their geographic location. Because the Moriori were isolated on an island, they did not have the means for communication with other people, and technological ideas were unable to spread to their society. Thus, only the Maori people were rich in food production, technology, and communication because of their geographic location. Geography also has had a major effect in which parts of the world developed food production over others. Areas such as deserts or high mountains are simply not suited for agriculture, while others may support some crops, but not others. Another factor is that there are only a limited number of plants suitable for domestication. According to Diamond, being able to successfully produce food was the start for societies to also develop of guns, germs, and steel. There are a few components that influenced the adoption of food production: the decline in wild foods, an increase in plants, the development of technology, and change in population density. With less wild food available, people did not have much of a choice but to grow their own. Technology also allowed food to be produced at a quicker pace. Acquiring an abundance of food meant that societies could reach a higher population density that would, in turn, lead to many more advantages. People were able to settle in one place because of farming, which allowed more complex and advanced food production. These more densely populated societies were able to create technology, invent writing, and became immune to epidemic diseases. All three of these remarkable factors is what Diamond found to be the reasons why one society was able to conquer another. Still, there were additional factors that Diamond set out to examine. Animals also played a key role in certain parts of the world developing quicker than others: the distribution of animals around the world was also a result of geography. Eurasia was home to the most domesticated mammals, which put the people there at an advantage. These domesticated animals not only helped as an additional food source, but also provided many other services for societies. Farming was completed much easier and at a quicker pace because animals were able to pull plows and also serve as fertilizer. Animal fur was used to keep warm, and the bones were converted into various handy tools. Diamond also analyzed the way plants, food, and ideas were able to spread from continent to continent. Food production spreads most easily if one is moving east to west, because plants and animals didn’t have to adapt to a drastic change like you would going north and south, as the climate will be either the same or similar going east or west as opposed to north and south. For example, because Eurasia is spread further east and west, it was almost effortless to haul crops and animals from one location to another, which made Eurasia more successful and subsequently advanced than other parts of the world. In conclusion, there are many reasons why certain societies prospered compared to others; and it all boils down to the geography of the land. Diamond proves that beneficial aspects of geography allows societies to effortlessly grow food than others. On the other hand, there are also geographical explanations as to why food production failed in some parts of the world. Diamond confidently insists that it does not matter who is smarter than who, but rather, that the most prosperous society was blessed by the more dominant environment. In essence, those who lived in more fertile areas had a much greater chance of success. Reflection I strongly believe that Diamond does an amazing job at dissecting how and why certain continents prevailed over others. He manages to go into detail, but not too much detail that would confuse his readers. I like the fact that he keeps his findings slightly broad because it makes the story line easier to follow. The way he presents how geography plays such a major role in history is extremely powerful and intriguing. There are many critics, however, who do not agree with Diamond’s message that geography is the ultimate factor for advanced continents, rather than racial or intelligence reasons. For example, York and Mancus are more concerned with the social aspects that contributed to the rise of certain continents over others. As quoted from the Human Ecology Review: His position would be strengthened if he more fully recognized that different types of societies have different internal dynamics, and that each era has its own particular processes and contradictions (York Mancus, 2007, p. 160). I think that this is too critical of an opinion for Diamond’s work. I do not think that Diamond intended his book to be overly specific, but rather a more broad, overall explanation of how and why the world evolved the way it did. Another critic focuses on the chapter in Diamond’s book where latitude is discussed. James Blaut, a geography professor, suggests that Diamond supplies â€Å"hardly an explanation† of the development and westward spread of technology and food. According to The Geographical Review: His description fails to mention that diffusion eastward and southward from the Near East via the Indian Ocean, and southward from China through the South China Sea, was as important and as easy, as was diffusion west-ward (Blaut, 1999, p. 400). I agree with this critic that Diamond should have explored all options for the spread of technology and food before he had stated that east-west movement was the easiest way to do it successfully. However, I do not recall Diamond saying that east-west diffusion was the one and only way. Although there are critics that do not fully agree with everything that Diamond has found in his research in Guns, Germs, and Steel, I think that this book is exceptionally educational. The book has an outstanding story line that is easy to follow and is packed with intriguing information that truly gets you thinking. I can’t wait to finish the rest of the book to see what else Diamond has to say about the establishment of our world. Sources Blaut, J. M. (1999). ENVIRONMENTALISM AND EUROCENTRISM.Geographical Review,89(3), 391. Diamond, J. (1998).Guns, Germs, and Steel. New York: W.W. Norton Company. York, R., Mancus, P. (2007). Human Ecology Review. Diamond in the Rough: Reflections on Guns, Germs, Steel, 14(2). http:/www.humanecologyreview.org/pastissues/her142/yorkandmancus.pdf

Reality TV Essay -- Entertainment Television Papers

Reality TV Can you believe that reality television has actually been around since 1948? Most of us may have thought that this idea of real television just came about in the last decade but actually it’s been around for quite some time. In 1948 Candid Camera was the first reality show to be broadcasted on television. Many considered this to be the â€Å"granddaddy† of the reality TV genre (History of reality TV). This show actually began in radio broadcasting. Allen Funt was the man in charge of this whole new production. He started by simply taping complaints of men in service and broadcasting them over the Armed Forces Radio. This is what later became known as the television show, Candid Camera. Candid Camera was known for â€Å"catching people in the act of being themselves† (History of Reality TV). Funt passed away in 1999 and his son, Peter has now taken over for him to continue these series. So, now you might be asking yourself what show came twenty-five years after Candid Camera? The next broadcasted reality television show was An American Family. This show was written about a California family, the Louds. You would probably never believe it but this show captured it all! It showed many personal experiences in the loud family such as the parents divorce and lifestyle of their gay son, Lance. An American Family played an extremely vast role in exposing society to a more diverse and supposedly real representation of family life. This was just the beginning of unstable families shown on television. Later shows like The Simpson’s and Roseanne branched off from this family idea (The Original Reality). As you can see reality goes back way into history so it’s really no new thang. We must give all the credit ... ... online: http://www.dartmouth.edu (accessed September 25. 2002) Owen, R. (June 21, 2001). NBC crosses the line with 'Fear Factor' stunts. Toledo Blade RealLyrics.com Available online: http://www.reallyrics.com/lyrics/I002900010002.asp (accessed online October 1, 2002) Reiss, Steven & Wiltz, James. (2001). Why America Loves Reality TV. Psychology Today. Rolling Stone (March 29, 2001). Un-Reality TV: Surviving Survivor. Seneca Falls (2000). Reality Television. June 15. Available online: http://www.senecafallsonline.com/archives/Columns/Bergamo/reality_television.htm (accessed October 2, 2002) Shales, Tom. (2001). O ‘Brother’ Why Art Thou? Electronic Media. U.S. Reality Program/Public Service Available online: http://www.museum.tv/archives/etv/A/htmlA/americasmos.htm (accessed October 1, 2002)

Can We Hide from Failure

Can We Really Hide From Failure? Does success and failure go hand in hand? Success gives people satisfaction and delight, where failure can discourage and exhaust them. But what people can tend to forget is that in life, everyone comes across failure every once in a while. What everyone should remember is that no one is perfect and they should not lose hope and give up. Winston Churchill once said â€Å"Success is not final, failure is not fatal: It is the courage to continue that counts† (Winston Churchill) Humans have always been imperfect, so we often tend to stumble every now and then.Life tests everyone. Failures are more memorable, but they can be helpful in many different ways. They are our best teachers and give us the most growth. Every time one fails they can learn some type of lesson. When people learn to investigate the reason behind their failures, they can attempt to change the outcome the next time to protect themselves against making the same mistake. Success c an mislead many into negative paths. It can make them become less enthusiastic, uncreative, make them conceited and sometimes arrogant. It can even make people forget who they are.If they become too proud of their accomplishment, it can allow for some to forget their selves. On the other side many can learn from ones success. If people learned to study the success of others, they could learn a lot about themselves. Present day society learns a lot from other people’s failures, and society needs to consider more that failure can be the best lesson. No one should be fearful of failure. People are able to learn the most about themselves when they have failed, so in turn, people should never be afraid to fail. Failure is a large part of becoming successful.Many people are so afraid to fail that they fail to even try. The experiences that man receives through failure each time makes their future success lasting and enjoyable. If everyone gave up on trying as soon as they came acro ss failure, they would feel defeated all through life, even when they possess the courage to reach the goal. In each failure on can discover hidden intelligence. Each failure gives more experience and knowledge than the last. People need to learn how to avoid giving failure attention to be careless or disorganized of the person’s responsibility.If people learn to be equipped with the experience of failure and use courage to continue on, success will be theirs. â€Å"Failure is simply the opportunity to begin again, this time more intelligently† (Henry Ford). Man should not need to feel flustered if failed. People are beginning to hear and read about adults wanting to protect children/students from the trauma and the experience of failure. Things they hear are about removing exams in the school system, or if exams are being presented; for them to not be marked as zero’s or even with â€Å"fail†. Of course they have also heard about the sporting events.Tryi ng to avoid the winning and losing aspects, and instead favoring the enjoyment of just playing the game. This is occurring because people are worried for the fragile nature of their self-worth, and being protected against the early bumps in the road. This fails to represent the reality of their lives, the reality that children/students will be involved in as adults and the reality that they will be expected to function within. What good is this movement doing to this generation? By doing engaging the removal of failure we will not be prepared to deal with the reality that we see out in the world every day.Failure allows man to take in the positive learning experience. Failure teaches people many character building life lessons. Only those that try and fail can physically and mentally understand the difficulties and disappointment of others who have misfortune and lack of success. Without empathy and compassion this world would be a lot more miserable. Man’s ability as an indi vidual expresses compassion for others will have increased by experiencing failure themselves. As man grows they learn to be patient when their plans go astray and are forced to gather themselves up and start over.These challenges are difficult to overcome in one easy try. When plans don’t go as accordingly, they should patiently try again and again until they achieve success. If man were experiencing nothing but success, might they potentially walk around all high and mighty? Failure also allows them to be humble, to take nothing for granted. When man witness another experiencing failure, they are more than able to help and support the individual while in the rut of failure. There is no one more exquisite then a humble successful person. One of the more positive side effects of failure is acquiring the virtue of perseverance.Every accomplishment man achieves in life is by trying and failing and then trying again to accomplish success. Determination leads to perseverance whic h culminates all man’s efforts into achievement. If we give up early, we may never experience success. The only way to overcome failure is to never give up. Many people have probably experienced failure at one time or another. They all have their own definitions of failure, simply because they have different standards, values, and beliefs. A failure for one person can simply be a learning experience for someone else. The fear of failing can be damaging.Many people are afraid of failing, most of the time. It can cause them to do nothing, and therefore resist moving forward. But when they allow fear to stop their forward progress in life, they are likely to miss some great opportunities, and achievements along the way. Man can choose to see failure as the end of the world, or look at failure as the incredible learning experience that it often is. Every time man fails at something, they can choose to acknowledge the lesson they are meant to learn. These lessons are how man grows as a person, and how they keep from making the same mistake again. Failure will only stop man if they let it.

Dr. Seuss essays

Dr. Seuss essays Theodore Seuss Geisel was born in Springfield, Massachusetts in 1904. Adopted before he started publishing his books, the pseudonym, Dr. Seuss, was used by Geisel in many of his works. Dr. Seuss lived until 1991 when he died from throat cancer in LaJolla, California. Geisel married to Helen Palmer Geisel, a friend whom he met in his graduate studies at Oxford University. After Helens death in 1967, he remarried to a longtime friend, Audrey Stone Dimond. Audrey and her daughter were both alive for Geisels death in 1991. In school, Geisel was a very talented child who was recognized by most as being a bright student. After attending high school in his hometown, Springfield, he went on to receive his Liberal Arts Degree from Dartmouth College. Geisel was interested in literature, but what captured his heart even more was his love of drawing funny pictures. He went on to graduate school in English literature at Oxford University, but quit after only two years. Geisel moved back to the states while his wife to be stayed and finished her degree in Oxford. Now living back in Illinois with his parents, Geisel was out of a job and did not know where to turn. Geisel did not let himself be discouraged, however. His biggest support came from his parents. As Geisel grew up in his Springfield home, both of his parents encouraged his talents and urged him to put them to use. Geisels father worked for his grandfather in a brewery previous to his education; however, when prohibition went into effect in 1920, the brewery went out of business. Luckily, Geisels father had a job to fall back on as administrator to the Forest Park Zoo and his grandfather welcomed an early retirement. When Geisel moved back to the states from Europe, much of his inspiration to draw came from the Forest Park Zoo animals. After marrying to Helen and moving to New Jersey, Geisel started drawing cartoons for a few different newspa...

Latin Numbers - The Ordinal or Ordered Numbers

Latin Numbers - The Ordinal or Ordered Numbers Latin ordinal numbers are ordered numbers: as in other Indo-European languages, they are adjectives which refer to the order of a set of objects in a list. English ordinals are words like first, second, third, expressed in Latin primus, secundus, tertius. In contrast, cardinal numbers are nouns which tell you how many objects there are. Cardinal numbers in Latin are unus, duo, tres; English versions of those are one, two, three. Variations The ordinal numbers in Latin are declined like first and second declension adjectives. There are some oddities to note: Some versions of the numbers have a variable presence of n before s and both spellings are acceptablefor 21st in the feminine, you might see una et vicesima twenty-first or the contracted form unetvicesima. For other compounds, as in English, different texts use different versions. You may see the larger number before the smaller with no conjoining ​et or you might see the smaller before with larger separated by the conjunction et. Thus, you may see either vicesimus quartus (twenty-fourth, with the et) or quartus et vicesimus (four and twenty, with the et). For 28th, the Latin ordinal number is based on the idea of taking 2 from 30 or duodetricensimus, just as the duo de 2 from precedes 20th in the ordinal number for 18th: duodevicesimus. Primus Through Decimus Below are listed the basic ordinal numbers in Latin with the Roman numeral corresponding to their  value and their English equivalent. Roman Numeral | Ordinal | English TranslationI. | primus (-a, -um) | firstII. | secundus, alter | secondIII. | tertius | thirdIV. | quartus | fourthV. | quintus | fifthVI. | sextus | sixthVII. | septimus | seventhVIII. | octavus | eighthIX. | nonus | ninthX. | decimus | tenth Undescimus Through Nonus Decimus Variations are present in the Latin ordinals for tenth through nineteenth. If that seems strange, recall that English ordinals for 11th (eleventh) and 12th (twelfth) are formed differently than higher ones (thirteenth through nineteenth). Roman Numeral | Ordinal | English TranslationXI. | undecimus | eleventhXII. | duodecimus | twelfthXIII. | tertius decimus or decimus et tertius | thirteenthXIV. | quartus decimus or decimus et quartus | fourteenthXV. | quintus decimus or decimus et quintus | fifteenthXVI. | sextus decimus or decimus et sextus |  sixteenthXVII. | septimus decimus or decimus et septimus | seventeenthXVIII. | duodevice(n)simus, also octavus decimus | eighteenthXIX. | undevice(n)simus, also nonus decimus | nineteenth Ac Deinceps Exortis et Superiora Loca Ordinals higher than 20th follow the same patterns and variations as those seen in first through nineteenth. Roman Numeral | Ordinal | English TranslationXX. | vice(n)simus | twentiethXXI. | unus et vice(n)simus, also vicesimus primus | twenty-firstXXII. | alter et vice(n)simus or vicesimus secundus |  twenty-secondXXX. | trice(n)simus or trigesimus | thirtiethXL. | quadrage(n)simus | fortiethL. | quinquage(n)simus | fiftiethLX. | sexage(n)simus | sixtiethLXX. | septuage(n)simus | seventiethLXXX. | octoge(n)simus | eightiethXC. | nonage(n)simus | ninetiethC. | cente(n)simus | hundredthCC. | ducente(n)simus |  two-hundredthCCC. | trecentensimus | three-hundredthCCCC. | quadringentensimus |  four-hundredthD. | quingentensimus | five-hundredthDC. | sescentensimus | six-hundredthDCC. | septingentensimus | seven-hundredthDCCC. | octingentensimus | eight-hundredthDCCCC. | nongentensimus | nine-hundredthM. | millensimus | thousandthMM. | bis millensimus | two-thousandth

Science 6..11-12 Assignment Example | Topics and Well Written Essays - 750 words

Science 6..11-12 - Assignment Example Dead zones represent low-oxygen areas (hypoxic areas) in the world’s coastline and lakes. All organisms need oxygen to survive. The absence or low oxygen levels in these areas make it impossible for organisms to survive hence the term dead zone. The Gulf of Mexico gives a quintessential example of one such area. According to National Geographic, in 2010, the Gulf of Mexico Dead Zone was approximately 20,140 square kilometers. It has a seasonal hypoxic zone that forms every year in late summer. Its size varies from less than 5,000 square kilometers to approximately 22,000 square kilometers. The primary cause of dead zone formation is human activities. The upsurge in population has led to an increase in intensive agricultural and industrial activities. These activities lead to the emission of nitrogen and phosphorus into the environment i.e. soil, water and air. These are washed off into water basins such as oceans and lakes. These nutrients increase the fertility of the marine ecosystem; organisms like phytoplankton, algae and seaweed grow rapidly (algal bloom). This prevents the penetration of sunlight and absorption of oxygen by organisms living beneath the water surface leading to the reduction of the organisms immensely through death. Due to low-oxygen and available nutrients, the organisms (phytoplankton, algae and seaweed) eventually die and sink to the bottom of the sea where they are decomposed by bacteria. Oxygen can flow freely but is eventually used up by the process of decomposition leading to low-oxygen (hypoxia). Organisms that live beneath die or wither and others like the fish flee and a dead zone is formed. Several methods can be embraced to reduce the occurrence of dead zones. The use of synthetic fertilizers can be discontinued or reduced as they contain large quantities of nitrogen and phosphorus. Farmers can also use natural sources like compost and manure and adopt farming methods like contour cropping and no-till to reduce

Report Essay Example | Topics and Well Written Essays - 750 words - 13

Report - Essay Example However, this earned Qays the nickname Majnun, which refers to a mad man (Russell and Cohn 16). In this regard, it can be argued that, in the society in which Qays and Layla came from, public display of affection or love was considered as madness, and as such, people who were deeply in love would not marry those they love, since, being considered mad would mean their marriage would be scandalous. For instance, Layla father refused to allow Majnun or Qays Layla’s hand in marriage, arguing that, such a marriage would only result in a scandal and that it would not be okay for his daughter Layla, to be married to a madman (Russell and Cohn 23). In this regard, it is clear that love was not considered as a requirement or foundation for marriage. Despite Layla being in love with Majnun, her father forced her to marry another person she did not love. This story of Layla and Majnun also depicts love as a very strong bond between two persons that if broken, is very devastating. Because Majnun loved Layla so much, failing to get her hand in marriage devastated Majnun to the extent that he was overcome with too much grief that he disappeared into the wilderness, abandoning his family, his home to lead a life of solitude that was miserable. Additionally, the story of Majnun and Layla depicts love as a feeling of emotion that lasts forever and binds people together, forever. Even though she was married to another person, both Majnun and Layla hoped that one day would be together. When Layla’s husband died, she thought that she would at last be with the one she loves, but the demands of tradition denied her this opportunity, and as a result of heartbreak and devastation, she gave up and died. On hearing of the death of Layla, the one he deeply and truly loved, Majnun travelled to the place where his beloved Layla had been buried; he cried, wept and wept in devastation and also gave up as a

Strategic Management Essay Example | Topics and Well Written Essays - 3000 words - 4

Strategic Management - Essay Example This paper discusses the relevance of strategic management and its implications particularly to the hospitality industry. Strategic management is the process of specifying an organizations objectives, developing policies and plans to achieve these objectives, and allocating resources so as to implement the plans. It is the highest level of managerial activity, usually performed by the companys top leaders particularly the Chief Executive Officer (CEO) and executive team. It provides an overall direction to the whole organization. An organization’s strategy must be best suited for its resources, circumstances, and to achieve its objectives. The process involves matching the companys strategic advantages to the business environment the organization faces. One aim of an overall corporate strategy is to put the organization into a position to carry out its mission effectively and efficiently. A good corporate strategy should integrate an organization’s goals, policies, and action sequences (tactics) into a cohesive whole (Wikipedia, 2006). â€Å"There are a few major forces driving change in the remote and immediate environments of the organization. These forces are often referred to as trends, create opportunities and pose threats to the firm. They shape and force change in both predictable and unpredictable patterns. Hence the success often comes from the choice of competitive methods used by the firm to take advantage of the threats and opportunities in the business environment. These methods should also provide the firm with sustainable competitive advantage. Above all the most important area of management in an organization is the effective and efficient allocation of the firm’s resources.† (Olsen, et al. 1998). Corporate strategy can be described as an organizations sense of purpose - a guiding purpose or policy, a focus/mission statement, even a philosophy,

Trident Submarine Case Study Essay Example for Free

Trident Submarine Case Study Essay In the fall of 1971, as President Nixon was attempting to convince The Soviet Union to include submarines and ballistic missiles in the Strategic Arms Limitation Talks (SALT), the US Navy was planning on introducing a new class of submarines called the Trident. The Trident submarines were to succeed the Polaris submarines, which was developed in the 1950s. The Trident submarines were not only physically larger than the Polaris submarines, they also possessed revolutionary propulsion components and weaponry. If the US could successfully launch the Trident program, Nixon felt it would generate progress in SALT by demonstrating the United States’ commitment to strategic submarines and missiles. However, if the Trident program was unable to deliver, Nixon would consider revamping the Polaris class, which could halt the Trident program indefinitely. In response to Nixon’s focus on the United States’ submarine capabilities, the Navy declared that they could assemble a Trident submarine just as quickly as building a Polaris. These bold claims introduced additional pressure on the people behind the Trident program, as the estimated build time had now been reduced. The updated time frame also shifted the discussion to the type of contract the Navy would use when dealing with contractors on the Trident. Instead of designing the contract to distribute risk equally and promote easy management, the Navy now needed a contract that would guarantee delivery of the first submarine within six years and would include strict controls over the project. The contract discussion quickly turned into a debate between the supporters for cost-reimbursement and fixed price contracts. A fixed price contract holds the contractor responsible for delivering a product that meets all of the performance specifications for an agreed price. A cost-reimbursement contract means that a contractor attempts to meet the customer’s performance, time, and cost requirements and will be reimbursed for the cost of the project. Both fixed-cost and cost-reimbursement contracts can be crafted in multiple forms. However, the Navy traditionally used fixed-cost contracts for products with known build times and little development effort. Cost-reimbursement contracts were typically used in first time development projects, where the time and costs could not be accurately estimated. The Navy has a history of using cost-reimbursement contracts on the first or lead ship and then using a fixed-cost contract for any additional ships. While the rationale behind using a cost-reimbursement contract on the lead ship in a class is understandable, I believe the Navy would benefit more from a fixed-cost contract in this situation. More specifically, by taking into account the shortened time frame, strict management requirements, and the desire to protect the government’s interests, I believe the Navy should use a Fixed Price Incentive (FPI) contract. A FPI contract establishes a final contract price that includes a target cost plus a profit adjustment. FPI contracts can use a formula to calculate the final cost allowing for an adjustment in profit if the cost and schedule changes. An FPI contract also contains a negative fee feature, which can be applied to adjust the profit of the contractor if the final cost or schedule exceeds the target cost or schedule. I believe the FPI is applicable because there is not enough information to set a firm target cost for the work, but there is enough information to establish initial target cost, initial target profit, and an initial profit adjustment formula. Moving forward after the lead ship is developed, the Navy can negotiate a firm-fixed-price contract when the actual cost is better defined. However, the fact remains that the Trident submarine is a new ship, and the shipbuilders could be faced with unrealized production challenges, such as mirror welds, which could slow down the build time and increase labor costs. These types of unexpected costs are the basis for the cost-reimbursement contract approach and remain a risk within every fixed cost contract. Fixed cost contracts also run the risk of reducing the quality of work in favor of remaining under budget. Considering the risks associated with a fixed-cost contract, I still believe that a fixed-cost contract in this situation will be more successful. It will allow the Navy to strictly enforce the contract, which will appease Admiral Rockover and bolster confidence in the House and Senate. The incentive portion of the contract is intended to ensure that the shipbuilders devote adequate time and resources to the Trident project as it directly impacts their profits. I also believe that risk associated with high development related costs is reduced by having the propulsion and weapons delivered to the shipbuilders as government furnished equipment (GFE), which are prefabricated systems that just require installation. The shipbuilders are experts in building submarines, so while the Trident ships will be larger the real development costs have already been experienced when creating the GFEs, so unexpected spikes in cost should be avoided.

Qualities And Philosophy Of Leadership In Nursing

Qualities And Philosophy Of Leadership In Nursing The first quality of a good leader is that he has passion for the craft and challenges me to be the best that I can be at whatever I am going to do. If things are made easy or handed to you, you wont work as hard to accomplish it. You are already aware of the outcome and it is always in your favor. A good leader challenges your highest level of your ability and always expects the best from you. He wants you to put your best foot forward and rewards you when you have done your best. A good leader always sets a good example because he leads by example. If your leader is unprepared, unmotivated, has no confidence and has lost his passion then you will be the same way. Your leader always needs to be #1 because he wants the same determination from you. A good leader finds ways to keep his team motivated and you will always benefit from his experience. A good leader always offers a complete explanation of the job to be done. He always offer clear and consice directions so that you will do a great job the first time. A good leader always wants his team to be successful with every task because that reflects back to him. Some of the traits of a good leader are that he is always visible. In order to provide strong leadership he needs to have a strong visual presence with the workers. They need to see him in the middle of a task working along side them getting the job done. He needs to be available for questions, comments and just general discussions. He needs to always be in the forefront so that the followers can have him at their disposal when needed. Another trait is that a good leader always needs to be consistant. Dont be a bully one day and try to be friends with your followers the nest day. Changing styles only confuses the followers. . Stick with one style of leadership. Those who look to you for leadership must know what to expect, that is consistency on a daily basis. Also, make decisions consistently. It is so important not to let your personal feelings cloud your decisions. Stay focused on the situation or issue, not on any one particular person. Many times we are more connected with some workers than others. Never let the work relationships change your response. Treat all employees equally and with the same amount of fairness. Always treat employees with the same amount of respect, showing favoritism makes you a terrible leader. Enforce the rules fairly. Try to always include employees in finding better solutions to problems. A good trait of the leader is to ask open ended questions, asking questions is always a great conversation starter. When you include your followers it always makes them feel like an important part of the team. Always encourage suggestions for improvement and changes that will set your team apart. The leader improves the team by listening to them, discussing and challenging their skills and complementing on a job well done. Set the tone for the work environment. An optimistic attitude from a leader can excite and motivate the team to always do the best job they can do. Confidence is contagious; so is having none. Employees feed off the tone that leaders set. A good leader is an encourager and always says well done or thank you when the job is finished. Many times leaders make mistakes, they are human beings just like everyone else. They arent perfect and will make many mistakes. But a good leader says, I made a mistake. Every team member will have more respect for the leader if they are always open and honest about all events. Honesty is always and forever the best policy. Leaders make the mistakes of sometimes putting business before people. Being insensitive and having a I am the king attitude, recognizing the outcome when it is good and not the people who do the work. My preceptor Mrs. McKenzie is a wonderful leader. She is always ready to teach you something new and has the confidence that I will do a good job. She is a good leader because she doesnt have the Im the teacher, youre the student attitude. She is always open to suggestion and the many questions that I have for her each and every time I am in clinic. When there is a code or another stressful situation she never looses her cool. She is full of useful information for both myself and the doctor. Ms Angela who is the charge nurse that is over the ER, now when I first met her she seemed cold and stuffy but once you see her in action she wants the students to be involved in all aspects of patient care. She even informs the MD on duty that they have a student and makes sure you are in the middle of everything that come thru the ER. The positive traits I noticed on my clinical rotation is that all the floors I have been on are all about team work. When a new patient comes in no matter whos patient it is all the nurse converge on the room and make sure the core nurse has all she needs. One nurse starts the IV, one nurse disrobes the patient, one nurse applies the ECG leads and the other starts the initial assessment along with the vital signs. As the student if you dont move fast you will miss out on everything. Students needs positive roles models and positive feedback to make sure that what they see in their nursing rotations make them a good nurse throughout your entire career. Many things make you a reliable nurse but I believe proper training and education plays a large role in being able to perform effectively, thus increasing reliability. The negative traits that I have observed is that some nurses dont want to have a student or a oriente for that matter. They forget that at one time they were a student or a new nurse on the job. They just want to have less intereference as possible to make their day go by. You are not allowed to ask them any questions or be in their patients room. I observed nurse not always using the proper techniques for different duties around the hospital. They are not washing their hands between patients, they arent using sterile technique when necessary and sometimes just over looking hospital protocol all together. The one negative trait that I will never possess is that I will never be a nurse because of the pay, I will always be the kind of nurse that loves nursing and that is why I do it everyday. I will never forget where I came from and treat someone like they are less than me because they work in a different area than me. I will never be the type of nurse that speaks negatively about a MD or a nurse in front of the patient or anyone else for that matter. More than likely I am a transformational leader. I work well with others, I have been trained and highly motivated with everything I do. I love to see people do well under the title that they work. I always try to be a good example and promote nothing but positive attitudes in the work place. I provide the guidelines and would allow the employees to do what they do. I like this style because it utilizes the skills that you know your employees already have, it makes them into their own leaders. My peers come to me for advice on a daily basis because they know that I really have a No-nonsense attitude when I am working towards something. I offer strong but friendly words of advice and never sugar coat anything to them. When a plan needs to be made normally I am the one who implements the stages. To my friends I am a strong leader because I get it done and take no excuses. Now will that make me a good RN? I hope so, but time will tell. A RN has to be a strong selfless leader who never turns down a challenge unless it is unsafe for the patients. Always ready to give the right information when needed and always learning new things everyday. How was your day as team leader? As a team leader, it wasnt anything different for me. I had a job to do and got it done in the safest, quickest manner it could be done. What is a true team leader? As stated by Wikipedia ,A team leader or team lead is someone (or in certain cases there may be multiple team leaders) who provides guidance, instruction, direction, leadership to a group of other individuals (the team) for the purpose of achieving a key result or group of aligned results. The team lead reports to a project manager (overseeing several teams). The team leader monitors the quantitative and qualitative result that is to be achieved. The leader works with the team membership The nursing profession is no different than any other profession when it come to leadership. Leadership is critical to managing patients toward optimal clinical outcomes. Changing patterns of care delivery and constrained resources require nursing leaders to be responsive, demonstrate flexibility, and hold what Kantor describes as the C skills: know the concepts and principles of leadership, demonstrate competence in the role of leader, and make the interpersonal connections needed to be successful in the role. 1 Mergers, flattened organizational structures, and increased spans of control have resulted in heightened nurse executive role expectations. The literature reflects the call for extraordinary nursing leadership, with articles describing the importance of leaders incorporating multiple theories into practice, including transformational leadership, organizational empowerment, and care-centered governance. What did you learn? What is your personal philosophy of leadership? I believe that nursing is a profession when using the criteria that Pavalko used to define the eight dimensions of a profession. I plan to show that nursing has relevance to social values, education, self-motivation, a code of ethics, commitment to life long work, a theoretical framework, and that there is a common identity. Additionally, I will discuss how the ADN prepared professional nurse has many roles, such as a caregiver, teacher, advocate, manager, colleague, and expert. It is my opinion nursing is a remarkably rewarding profession that consists of various obstacles that are triumphed over in order to pave the way for a rewarding and honorable future. There are many significant achievements accomplished by nurses in todays society including the values instilled in our social lives, as well as the education attained by individuals in order to seize the ability to give great care to the community. I believe it takes a unique type of person with a great deal of motivation and ambition to be capable of performing as a caretaker for others. It is crucial to believe in what you are doing by always using superior judgment, and by following the Code of Ethics in each decision you make in your working institution or at home with friends and family. Using the term Career in regards to nursing seems to be an understatement of my outlook on this astounding health care position, I have always considered this opportunity as a permanent gratifying commitment not on ly to myself, but to all of those whom rely on my specialized training and care for their well being. Although maybe not suitable for each person, nursing is a profession of choice for general public to apply themselves to if they so desire. There are numerous different regulations and system policies the nurses adhere to in order to maintain safety and quality care for all people. I believe nursing colleagues may be able to unite as one group with the same values in their trade in order to work harder on leading by example, and following each others strategies as well; furthermore, overcoming the obstacles of modern day traditional standards and excelling beyond the current generations outlook of the nursing profession. Nursing leadership and management is crucial in the foundation of nursing care. There is a direct correlation between leadership and quality of care. Poor nursing leadership leads to poor patient outcome and, inversely, good nursing leadership leads to excellent patient outcomes. I believe that a profession has a commitment to a lifelong work because you get involved in your establishment. It is very hard for me to think of leaving the nursing field, or the hospital I work in now, because there are so many people relying on me for my knowledge of this hospital. I have grown attached to those I work for and with. The rules of this hospital differ from others and after familiarizing myself in such depth here I could not just leave in hopes of finding another place to be so comfortable or appreciated. However, in todays generation many nurses do not feel the same way. There are many nurses that choose to work short term in one hospital and then leave to work in another facility. Due to this constant battle for hospitals and other health care provider facilities to keep continuous adequate nursing staff, the United States has had to find other means of populating our health care systems. For instance, According to the American Hospital Association, 17% of hospita ls recruit from abroad to fill nursing vacancies. New Trends in foreign Nurse Recruitment, Texas Nursing Voice, April, May, June 2008.

diz ish onli fer yOo babe... :: essays research papers

Alexander Hamilton was a man of vision as well as economic genius. While he was Americas Secretary of Treasury, he wrote three major reports to Congress. These included: Report Relative to a Provision for the Support of Public Credit, The Reports on Public Credit II, and The Report on Manufacturers. His views expressed in these three reports laid the foundation upon which the economic success of modern day America was built. Although many of his policies have since been tweaked modified or re-named, the fundamental ideas he expressed have been consistent throughout. The amazing staying power of Alexander Hamilton's economic policies and the success that they have produced are clearly evident in today's modern economy. One of the most profound things about the visionary economic policies of Hamilton is that they not only solved the immediate problems facing the United States, but they also accounted for many of the challenges that the United States would be forced to contend with in the distant future.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  When George Washington first appointed Alexander Hamilton Secretary of Treasury, the most pressing issue was the payment of the debt acquired while financing the Revolution. He tackled this issue in his first report to Congress entitled: the Report Relative to a Provision for the Support of Public Credit. ?It is agreed on all hands, that part of the debt that has been contracted abroad, and is denominated the foreign debt, ought to be provided for, according to the precise terms of the contracts relating to it. The discussions, which can arise, therefore, will have reference essentially to the domestic part of it, or that there is not the same unanimity of sentiment on this part, as on the other.   Ã‚  Ã‚  Ã‚  Ã‚  The Secretary has too much deference for the opinions of every part of the community, not to have observed one, which has, more than once, made its appearance in the public prints.... It involves this question, whether discrimination ought not to be made between original holders of public securities, and the present possessors, by purchase. Those who advocate a discrimination are for making full provision for the securities of the former, at their nominal value; but contend, that the latter ought to receive no more than the cost to them, and the interest: And the idea is sometimes suggested of making good the difference to the primitive possessor....   Ã‚  Ã‚  Ã‚  Ã‚  The Secretary, after the most mature reflection on the force of this argument, is induced reject the doctrine it contains.

Effects of Shopping Addiction

Effects of Shopping Addiction Shopping is a necessary part of life. We shop for food, clothing, cars, homes, or anything that may be a necessity to survive. If shopping is necessary, how can it also be an addiction? The answer is the same as with other addictions. According to Wikipedia, addiction is the continued use of a mood altering substance or behavior despite adverse dependency consequences or a neurological impairment leading to such behaviors. Oniomania, which is a Greek word meaning â€Å"for sale† is the technical term for the compulsive desire to shop, more commonly referred to as shopping addiction.Shopping addiction may be considered an impulse control disorder, an obsessive compulsive disorder, a bipolar disorder, or even a clinical addiction. Due to recent research it is now being compared to alcoholism, eating disorders and drug abuse. There is growing evidence that it is a significant and worsening problem with serious consequences both emotional and financia l. Shopping addiction is initially triggered by a mild need to feel special and less lonely. The failure of excessive shopping to actually fulfill these needs often lead to a vicious cycle of escalation.This then causes the person to experience the highs and lows associated with other addictions. The high of the shopping may be followed by a sense of disappointment, and of guilt, precipitating a further cycle of impulse buying in the quest for a sense of special identity. Now that the addicted person is increasingly feeling negative emotions like anger and stress, they attempt to self medicate through further shopping, followed again by regret or depression once they return home, which leads to an urge for another shopping spree.This person is now an addict and shopping is the drug of choice. The consequences of shopping addiction can be devastating, with marriages, longterm relationships, and jobs. Other consequences are financial which can include ruined credit history, theft and bankruptcy or extreme debt. The emotional effects range from anxiety due to stress that can also result to physical health problems and ruined relationships, or even suicide. Research has shown that compulsive shoppers and spenders also suffer from mood disorders, substance abuse or eating disorders.According to Elizabeth Hartney, â€Å"People with compulsive shopping addiction often have concurrent substance and or behavioral addiction problems, or â€Å"cross over† to other addictions at some point in their lives. Studies show that alcohol problems occur in 28% to 46% of compulsive buyers; other substance use disorders occur in 13% to 20% of compulsive shoppers; paraphilias and sex addictions occur in 10% to 13% of compulsive shoppers; and pathological gambling occurs in 5% to 20% of compulsive shoppers. â€Å"Impairment in relationships may occur as a result of excessive spending and efforts to cover up debt or purchases. Persons who engage in compulsive shopping or spen ding may become pre-occupied with that behavior and spend less and less time with important people in their lives. It is also common for an addict to begin lying and hiding their purchases from their family and keeping their spending to themselves. Relationships often suffer as friends are not repaid, spouses and family members are not repaid, and necessary home bills can not be paid.Family members do without because of the shopping addict's out of control use of money, which in turn puts a strain on their relationship. The trust between the addict and members of the family is often lost and this causes the addict to exclude themselves which increases the urge to fulfill the void. The anxiety or depression experienced may result in the interference of work and other social activity. Financial problems may occur if money is burrowed or there is excessive use of credit to make purchases. Most addict's find themselves in deep financial debt due to compulsive spending.They then are put into situations where there debt has become overwhelming and put them in dire restraints, leaving them unable to pay off bank loans, school fees, mortgages and other overhead costs. Many addicts lose their jobs due to the fact that they are unable to fulfill their duties. In the case of a shopping addict, they may steal from their employer which results in them being fired. Shopping addiction can also have an effect on students. If a student is suffering from shopping addiction, their level of concentration decreases and their grades suffer.The student becomes less motivated because they become fixated on their addiction to shop. There is also the risk of the student stealing from classmates or school property to support their addiction. This in turn can tarnish friendships and result in the student becoming expelled from school. According to Andrea Allen, â€Å"The creation of a condition such as compulsive buying might be associated with controversy and criticized by some as crea ting a trivial disorder; â€Å"medicalizing† a â€Å"moral† problem or creating a new disorder in order to sell more pharmaceuticals. Many people still classify compulsive shopping to not be an â€Å"addiction† which makes it a controversial topic. Some think it is an excuse for people to label their moral problem as a disorder. Some think that doctors may be trying to make it a medical disorder to sell medication to consumers believed to be suffering from such a disorder. Truth is almost anything can become an addiction, once it is something that gives you a physical or mental high and you become dependent on that feeling to fill voids and function from day to day.

Youth Justice essays

Youth Justice essays Juvenile delinquency has become a major issue in modern society, causing our society to revisit the foundations of our current juvenile justice, system, and thereby search for a new understanding of the motivations behind juvenile crime. Today's juvenile court system was built on the assumption that juvenile offenders needed to be rehabilitated, helped and assisted in order to escape the life of crime that often encircles the inner city streets. Juvenile offenders were conceptualized as a special case of criminals for any of the following reasons, or more creatively put together by juvenile lawyers, a victim of all these societal Juvenile offenders are considered to not possess the moral capacity to understand the depth of their crimes. They are victims of the social conditions of the neighborhoods which They are likely to outgrow' their criminal behavior. If placed with the adult criminal population they would have little chance of developing into proactive members of society. Based on these assumptions, the juvenile justice system has focused on the care and rehabilitation of the child rather than on punishment and incapacitation. However, a system which treats criminal as victims looses much of its ability to deter crime. Consequently the juvenile justice system has lost much of its impact, and perceived effectiveness. The changing nature of juvenile crime has also placed challenges in front of a system which is struggling to redefine its role in the criminal justice This paradigm has its roots in the Child Saver movement which arose at the end of the 19th century. Self proclaimed humanists, and reformers, the child savers were "dedicated to rescuing those who were less fortunately placed in the social order. Their concern for purity', salvation,' innocence,' corruption,' and protection'...

Definition and Examples of Target Domain in Metaphor

Definition and Examples of Target Domain in Metaphor In a conceptual metaphor, the target domain is the  quality or experience described by or identified with  the source domain. Also known as the  image recipient. In Introducing Metaphor (2006), Knowles and Moon note that conceptual metaphors equate two concept areas, as in ARGUMENT IS WAR. The term source domain is used for the concept area from which the metaphor is drawn: here, WAR. Target domain is used for the concept area to which the metaphor is applied: here, ARGUMENT. The terms target and source were introduced by George  Lakoff and Mark Johnson  in Metaphors We Live By (1980).  Although the more traditional terms tenor and vehicle (I.A. Richards, 1936)  are roughly equivalent to target domain and source domain, respectively, the traditional terms fail to emphasize the interaction between the two domains.  Ã‚  As  William P. Brown points out, The  terms target domain and source domain  not only acknowledge a certain parity of import between the metaphor and its referent but they also illustrate more precisely the dynamic that occurs when something is referenced metaphorically- a superimposing or unilateral mapping of one domain on another (Psalms, 2010). See Examples and Observations below. Also see: Cognitive LinguisticsConceptual BlendingConceptual DomainMetaphorical ClusterTenorWhat Is a Metaphor? Examples and Observations The Two Domains The two domains that participate in conceptual metaphor have special names. The conceptual domain from which we draw metaphorical expressions to understand another conceptual domain is called source domain, while the conceptual domain that is understood this way is the target domain. Thus, life, arguments, love, theory,  ideas, social organizations, and others are target domains, while journeys, war, buildings, food, plants, and others are source domains. The target domain is the domain we try to understand through the use of the source domain. - Zoltan Kovecses, Metaphor: A Practical Introduction. Oxford University Press, 2001   ​Target and Source Domains in LOVE IS A JOURNEY Metaphorical concepts fulfill all their functions . . . through a network of metaphorical expressions. . . . [T]ake the following example: Conceptual metaphor:LOVE IS A JOURNEYMetaphorical expressions:this relationship is foundering,we are going nowhere,this relationship is a dead-end street,we are at a crossroads, etc. . . . Metaphors connect two conceptual domains: the target domain and the source domain. In the course of metaphorical processes the source domain corresponds to the target domain; in other words, there is a mapping or a projection between the source domain and the target domain. The target domain X is understood in terms of the source domain Y. For example, in the case of the metaphorical concept mentioned above, LOVE is the target domain whereas JOURNEY is the source domain. Whenever JOURNEY is mapped onto LOVE, the two domains correspond to each other in a way which enables us to interpret LOVE as a JOURNEY. - Andrs Kertà ©sz, Cognitive Semantics and Scientific Knowledge. John Benjamins, 2004Mappings -  The term mapping  comes from the nomenclature of mathematics. Its application in metaphor research basically means that features from a  source domain (e.g. OBJECTS) are mapped onto a target domain (e.g. IDEAS). The term metaphorical expression refers to the surface realization of such a cross-domain mapping which is virtually what the term metaphor used to refer to (Lakoff 1993:203).(Markus Tendahl, A Hybrid Theory of Metaphor. Palgrave Macmillan, 2009)  Ã‚  Ã‚  It is possible for two different parts of a sentence to make use of two distinct metaphorical mappings at once. Consider a phrase like, within the coming weeks. Here, within makes use of the metaphor of time as a stationary landscape which has extension and bounded regions, whereas coming makes use of the metaphor of times as moving objects. This is possible because the two metaphors for time pick out different aspects of the target domain.(George Lakoff, The Contemporary Theory of Metaphor, Metaphor and Thought, ed. by A. Ortony. Cambridge University  Press, 1993)